What’s more, you can check out their cars in over 5,500 cities throughout the United States, Canada, U.K. Turo claims to have over 5 million registered users, plus more than 350,000 cars listed on their site spanning over 850 different makes and models. In a recent interview, Turo’s VP of Government Relations Michelle Peacock stated the company’s mission was “to put the world’s more than 1 billion cars to better use by allowing car owners to share their otherwise idle asset and offset the high cost of car ownership.” The average cost to own a vehicle in 2018 jumped almost $400 from last year to $8,849. Rather, they are a peer-to-peer car sharing marketplace, and according to their website, “way better than a rental car.” That is, they provide a service for people to list their personal car for rent.
What started in 2009 known as RelayRides, Turo insists that they are not a car rental company.
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